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Integrated Sales Psychology (ISPS)

Sell more work without pressure by giving clients clear choices that make saying yes easier.

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The smarter way to close jobs

Many landscape construction business owners underprice to win jobs or get caught in uncomfortable sales situations. ISPS takes proven sales psychology and builds it right into your proposals, helping you close more work at the right price without feeling like you are pushing clients into a decision.

Our Benefits

Real Results Built for Real Contractors

Higher close rates

When clients are given well-structured choices, they are more likely to choose one rather than walk away.

Increase average project size

Tiered “Good, Better, Best” packages encourage clients to select higher-value options without added pressure.

Build trust and credibility

Your proposal communicates clearly, showing exactly what each package includes so there are no surprises later.

Sell on value, not just price

ISPS helps shift the conversation away from competing on cost alone and toward the quality and completeness of your work.

Simplify Your Workflow, Maximize Your Profits

How It Works

01.

Create tiered packages

Build Good, Better, and Best options with varying scope and upgrades.

02.

Present with clarity

Show exactly what each tier includes, using language clients understand.

03.

Let them choose

Clients pick the package that fits their needs and budget, making the decision easier.

Take Control of Your Business Today!

See how ISPS can help you win more work at the price you deserve.

Book a demo today

More about ISPS for Landscape Construction

Integrated Sales Psychology is a sales approach built directly into Elevation Advisor’s proposal tools, designed to make the sales process easier for both you and your clients. Instead of forcing a single take-it-or-leave-it price, ISPS allows you to present clear, progressively more valuable packages. 

This structure makes it easier for clients to say yes, while also increasing the likelihood they will choose an option that adds more revenue to the project.

Built for real-world sales situations

Whether you are quoting a simple hardscape installation or a multi-feature outdoor living space, ISPS lets you show a range of possibilities. Clients can see what is possible at different investment levels, helping them feel in control while still guiding them toward the best solution.

Aligned with your profit goals

Combined with the Profit Genie and Smart Proposal Builder, ISPS ensures that every package is priced to meet your annual profit target. This keeps your sales strategy consistent and profitable across all jobs, from small residential work to larger commercial projects.

A client-friendly process

By clearly outlining what is included at each level, ISPS reduces confusion, minimizes objections, and builds trust. Clients know exactly what they are getting, which leads to smoother projects, better relationships, and repeat business.

Take Control of Your Business Today!

Get started with Elevation Advisor and see the difference for yourself!

Book a Demo